NOCCO BCAA Energy Drink Flavors, Ingredients, Benefits & Potential Side Effects

In a Nutshell:

  • NOCCO is a sugar-free energy drink containing branched-chain amino acids (BCAAs) like leucine, isoleucine, and valine.
  • Provides an energy boost from 180mg of caffeine per 12oz can.
  • BCAAs help stimulate muscle protein synthesis and decrease muscle fatigue/soreness.
  • Contains B vitamins and vitamin D to support energy metabolism and overall health.
  • Available in a variety of fruit flavors like Blood Orange, Passionfruit, and Miami Strawberry.
  • Vegan, gluten-free, and low calorie at just 10 calories per can.
  • Launched in Sweden in 2014 and now sold in 30+ countries globally.
  • Targets active, health-conscious consumers like athletes, busy professionals, and dieters.
  • Side effects may include caffeine overdose, GI distress, dehydration, medication interactions, and potential single amino acid toxicity from high, prolonged intakes.

What is NOCCO BCAA Energy Drink?

NOCCO BCAA is a popular energy drink brand that contains branched-chain amino acids (BCAAs) and other ingredients to provide an energy boost.

NOCCO BCAA energy drinks are marketed as a healthier alternative to standard energy drinks, as they pack functional ingredients like BCAAs and vitamins.

NOCCO beverages are sugar-free, containing artificial sweeteners like sucralose and acesulfame potassium. They are low in calories, with around 15 calories per 330ml can.

Benefits: Why Drink NOCCO BCAA Energy?

There are several benefits associated with drinking NOCCO BCAA energy drinks:

  • Boosts energy levels: The 180mg of caffeine in each can provides a clean energy boost without crashing later. This can help increase alertness, concentration, and physical performance.
  • Supports muscle growth and recovery: The BCAAs in NOCCO help stimulate muscle protein synthesis, reduce muscle breakdown, and potentially decrease exercise fatigue and soreness. This helps facilitate muscle growth and recovery after exercise.
  • Provides electrolyte replenishment: NOCCO contains sodium and potassium to help replace electrolytes lost through sweat during intense exercise. Proper hydration is critical for performance.
  • Supplies B vitamins: NOCCO delivers 100% of the recommended daily intake for several B vitamins, which support energy metabolism and nervous system function.
  • Contains antioxidant benefits: Varieties with added green tea extract provide polyphenols and EGCG, compounds with antioxidant and anti-inflammatory effects.
  • Sugar-free and low-calorie: With no sugar or carbs and only about 10 calories per can, NOCCO is a guilt-free way to get an energy boost. This makes it suitable for low-carb diets.
  • Convenient and portable: The slim cans are perfect for grabbing and going to the gym, work, school, or any on-the-go occasion when you need an energy lift.

Target Consumers: Who is NOCCO BCAA For?

NOCCO BCAA energy drinks are targeted towards the following demographics:

Athletes and Gym-Goers

People who engage in sports, fitness training, bodybuilding, and other athletic pursuits are a major target market for NOCCO. The BCAA content helps support muscle growth and recovery, while the caffeine provides clean energy. NOCCO is designed to be consumed before, during, or after a workout. Gym-goers appreciate the convenience of getting BCAAs, vitamins, and hydration all in a portable can.

Active Professionals and Students

Busy professionals and students represent another key demographic, as they often need an energy boost to stay productive and focused during long workdays or study sessions. NOCCO provides caffeine for sustained energy and concentration without crashing. The B vitamins further aid in energy metabolism.

Health-Conscious Consumers

Those who follow low-carb, paleo, or ketogenic diets are drawn to NOCCO’s lack of sugar and carbs. The low calorie count also appeals to calorie-conscious dieters. The amino acids and vitamins make it a relatively healthy choice compared to traditional energy drinks.

Gamers and Computer Users

People who engage in extended gaming or computer use appreciate the extended energy and focus NOCCO provides. The caffeine and B vitamins help maintain alertness and concentration for hours of gaming or work.

Travelers and Commuters

Frequent travelers and long-distance commuters represent a target market due to the portable, grab-and-go convenience of NOCCO. The caffeine keeps people alert on the road or during long commutes.

In general, NOCCO appeals to active, health-conscious consumers looking for an energy boost with added performance and health benefits from amino acids and vitamins.

List of NOCCO BCAA Flavors

NOCCO offers its BCAA energy drink in a wide variety of flavors:

NOCCO BCAA (Caffeinated)

  • Blood Orange: Tart, slightly sweet citrus flavor
  • Caribbean: Tropical pineapple and grapefruit
  • Limon: Bright lemon lime flavor
  • Mango: Sweet mango and tropical fruit notes
  • Miami Strawberry: Sweet strawberry cream flavor
  • Passionfruit: Tangy tropical passionfruit flavor
  • Peach: Juicy peach and apricot flavor
  • Pear: Crisp pear flavor
  • Red Berries: Blend of raspberry, cherry, pomegranate
  • Tropical: Blend of tropical fruits like guava, pineapple, mango

NOCCO BCAA+ (Caffeine-Free)

  • Apple: Tart green apple flavor
  • Elderflower: Floral, citrusy elderflower flavor

NOCCO FOCUS (Caffeinated)

  • Cola: Classic cola flavor
  • Melon: Sweet cantaloupe and honeydew melon
  • Raspberry: Tart raspberry flavor

The variety of flavors offers options for every taste preference, from citrus profiles to tropical fruits to creamy berry flavors. New and limited edition flavors are also introduced periodically.

Most Popular NOCCO BCAA Flavors

Miami Strawberry

Miami Strawberry offers a sweet, juicy strawberry flavor reminiscent of fresh strawberry juice. Notes of cherry and raspberry complement the ripe strawberry taste.

This is one of the sweeter NOCCO flavors. The vibrant pink color also looks appealing. It’s a fruit-forward option perfect for strawberry fans.

Passion Fruit

True to its name, the Passion Fruit flavor captures the tropical essence of ripe passionfruit. It has a distinct tangy, slightly tart note balanced by sweetness.

Passion Fruit is one of the more unique, exotic NOCCO varieties. It’s a more adventurous flavor for those who enjoy tropical fruits. The passionfruit taste really shines through.

Blood Orange

Blood Orange is a citrus lover’s dream with its zesty, tart blood orange flavor. It tastes like fresh-squeezed blood orange juice.

There is a nice balance between sweet and sour notes. Blood Orange is a bolder, more sophisticated choice compared to standard orange flavor.


Tropical is a fruit medley mimicking a tropical vacation. It blends pineapple, mango, passionfruit, and orange flavors for a refreshing tropical punch profile.

The flavor combination results in an uplifting, summery taste. Tropical is one of the best-selling NOCCO flavors and appeals to those wanting a fruit fusion flavor.

Caribbean Pineapple

Caribbean Pineapple features a blend of pineapple and grapefruit flavors. The grapefruit adds a slight tartness to balance the sweet pineapple.

This is a lighter, more citrusy take on standard pineapple flavor. The grapefruit twist makes it unique and adds complexity.

Product Packaging

In addition to a wide range of flavors, NOCCO offers several packaging formats:

  • 12 oz slim cans: The most popular format. The sleek 12oz cans are easy to grip and fit in bags or cup holders.
  • 16 oz cans: Larger 16oz cans provide more volume. Sold primarily in stores rather than individual units.
  • 330 ml bottles: European 330ml glass bottles were the original format. Still used in some markets.
  • 500 ml bottles: Larger European 500ml plastic bottles offer more volume.
  • 12-pack cases: Available in 12-packs of 12oz cans for multi-pack purchasing.
  • 24-pack cases: Offered in 24-packs of 12oz cans for bulk buying.

The slim can design is convenient for portability and drinking on the go. The multi-pack cases allow for stocking up on favorites.

Ingredients in NOCCO BCAA Energy Drink

A detailed look at the key ingredients found in NOCCO BCAA energy drink:


  • Leucine – This is the most abundant BCAA in NOCCO, providing 3000mg per can. Leucine is considered the most important BCAA for muscle protein synthesis.
  • Isoleucine – 750mg of isoleucine per can. Helps regulate energy and blood sugar levels.
  • Valine – 750mg of valine per can. Supports muscle growth and energy production.

The 4:1:1 ratio of leucine, isoleucine, and valine in NOCCO is designed to optimize muscle protein synthesis. BCAAs help reduce muscle damage during exercise and speed up post-workout recovery.


NOCCO contains 50% of the daily value of several B vitamins and vitamin D:

  • Vitamin B3 (niacin) – Supports energy metabolism.
  • Vitamin B6 – Important for protein metabolism.
  • Vitamin B12 – Essential for red blood cell formation.
  • Biotin – Helps convert nutrients into energy.
  • Vitamin D – Critical for calcium absorption and immunity.

The added B vitamins and vitamin D support energy production, reduce fatigue, and promote overall health.


  • 180mg of caffeine per can
  • Provides a stimulant effect to increase alertness, focus, and endurance

Caffeine is a stimulant that can enhance physical and mental performance. The 180mg in NOCCO provides a moderate caffeine boost.

Other Ingredients

  • Carbonated water – Provides effervescence and refreshing flavor.
  • Green tea extract – Additional source of antioxidants.
  • Sucralose – Artificial sweetener that provides sweet taste without calories or carbs.
  • Fruit flavors – NOCCO comes in a variety of fruit flavors like orange, peach, pineapple, etc.
  • Citric acid – Adds some tartness and flavor.
  • Coloring agents – Provide color to the beverage.

Nutrition Facts for NOCCO BCAA Energy Drink

Here are the typical nutrition facts for a 12oz can of the caffeinated NOCCO BCAA energy drink:

  • Calories: 10
  • Total fat: 0g
  • Sodium: 100mg
  • Potassium: 75mg
  • Total carbs: 0g
  • Protein: 3g
  • Vitamin D: 100% DV
  • Niacin: 80% DV
  • Vitamin B6: 100% DV
  • Vitamin B12: 100% DV
  • Biotin: 100% DV
  • Folic acid: 50% DV

The caffeine content per can is 180mg. NOCCO BCAA delivers 3000mg of BCAAs in a 4:1:1 ratio of leucine, isoleucine, and valine.

The caffeine-free NOCCO BCAA+ contains no caffeine and has 5000mg of BCAAs.

NOCCO FOCUS has the same nutrition facts as NOCCO BCAA.

How to Drink NOCCO BCAA Energy Drink

Here are some tips for getting the most out of NOCCO BCAA energy drink:

  • Dosage – Start with 1 can (180mg caffeine) and assess tolerance. Limit intake to 2 cans (360mg caffeine) per day maximum. Follow dosage instructions.
  • Timing – Drink NOCCO 30-60 minutes pre-workout or immediately post-workout for maximum benefits. The caffeine boost is best before exercise.
  • Hydration – Stay well hydrated before, during, and after drinking NOCCO. This prevents dehydration and enhances absorption.
  • Food – Consuming NOCCO alongside food can help minimize potential GI distress. The food also helps slow caffeine absorption.
  • Temperature – Chill NOCCO for at least 2-3 hours before drinking for optimal flavor and refreshment. Shake can before opening.
  • Caffeine – If using the caffeinated version, avoid late afternoon/evening use to prevent disrupted sleep. Assess your caffeine tolerance.
  • Cycling – Take a break from NOCCO every 4-6 weeks to avoid building up too much caffeine tolerance. This maximizes effectiveness long-term.

Following dosage guidelines and the usage tips above will provide the greatest benefits from NOCCO with minimal side effects.

Potential Side Effects of NOCCO BCAA Energy Drink

NOCCO BCAA energy drink is generally well tolerated when consumed responsibly and as directed. However, there are some potential side effects to be aware of:

  • Caffeine overdose – Consuming too much caffeine at once or exceeding 400mg per day can cause jitters, insomnia, headache, nausea, and irritability.
  • Gastric Distress (GI) – Large doses of BCAAs may cause nausea, diarrhea, abdominal pain, and bloating in some individuals. Start with a lower dose and increase slowly.
  • Dehydration – Caffeine has a mild diuretic effect, so it’s important to drink plenty of water before, during, and after consuming NOCCO to avoid dehydration.
  • Interactions – Caffeine may interact with some medications and health conditions. Consult your doctor before use if you have any concerns.
  • Sugar alcohols – NOCCO contains sucralose, which is a sugar alcohol that can cause digestive issues in sensitive individuals if consumed in excess.
  • Toxicity – Extremely high and prolonged intakes of single amino acids like leucine could potentially cause amino acid toxicity. This is very unlikely with normal NOCCO use.

To reduce risk of side effects, avoid exceeding 2 cans per day, stay well hydrated, and monitor your individual tolerance. Those with caffeine sensitivity or GI issues should exercise additional caution.

Is NOCCO BCAA Drink Vegan?

Yes, NOCCO BCAA energy drink is 100% vegan. All of the ingredients are plant-based or synthetic. NOCCO is also gluten-free.

The BCAAs in NOCCO are vegan-friendly and derived from fermented plant starches like corn or potatoes. The B vitamins are from non-animal sources as well.

Does NOCCO BCAA Drink Contain Alcohol?

No, NOCCO BCAA energy drink does not contain any alcohol. It is a non-alcoholic beverage.

The only psychoactive ingredient in NOCCO is caffeine. It does not include any ethanol alcohol. NOCCO is safe to consume at any time of day.

Where to Buy NOCCO BCAA

NOCCO BCAA started in Europe but has expanded to 30+ countries worldwide. Here is where to find it:

  • Grocery stores: Sold at major grocery store chains like Kroger, Publix, Safeway, and more, typically in the energy drink cooler section.
  • Convenience stores: Available at convenience store chains like 7-Eleven, Circle K, and others. Near the register cooler section.
  • Vitamin shops: Sold at many vitamin shop franchises such as GNC, Vitamin Shoppe, and Vitamin World. Usually by the energy drinks.
  • Online: Can be purchased online directly from the NOCCO website or retailers like Amazon and with nationwide shipping.
  • Gyms: Often stocked in gyms that have retail products for sale, like Planet Fitness locations.
  • Supplement stores: Found at specialty supplement retailers that carry workout products.

Check the store locator on NOCCO’s website to find local retailers. NOCCO is still expanding distribution in the US, so availability varies by region. If a store doesn’t carry it, you can ask them to order it.

The in-store availability makes it easy to pick up NOCCO drinks on the go. Purchasing online allows buying in bulk.

These official social media channels feature promotions, product announcements, sponsored content with influencers, event coverage, and imagery aligned with NOCCO’s fitness-focused branding.






Founding Story: The Birth of NOCCO

NOCCO was founded in 2014 by two friends in Sweden – Tobias Forge and Jakob Lindberg. Tobias, a personal trainer, was looking for a pre-workout drink with enough caffeine but without all the sugar and calories in mainstream energy drinks. When he couldn’t find a suitable option, he partnered with his friend Jakob, who had a background in sales and marketing, to launch their own sugar-free, BCAA-infused energy drink.

The name “NOCCO” comes from “No Carbs Company,” reflecting the founders’ vision of creating great tasting, low-calorie beverages without unnecessary sugars. The first NOCCO beverages were developed and launched in Sweden in December 2014. Within a year, NOCCO was the top-selling energy drink in gyms across Sweden.

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Joe Gillian is an enthusiastic writer who finds joy in creating content about living a healthy, balanced lifestyle in our tech-driven world. When he's not typing away on his laptop, you can find him outdoors hiking, biking, and recharging his mind, body and spirit.

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